Where EU Policy Meets Creative Strategy

At TL Strategies, we help regulated industries navigate EU policies through strategic, creative communications – turning legislative complexity into compelling influence. 

About Us

At TL Strategies, we specialise in EU policy communications for critical and complex industries. With decades of cumulative experience in print and digital media and government affairs, our team merges complex policy issues with a creative approach to deliver effective solutions.

Our expertise spans reputation building, public and government affairs, and policy communications campaigns. We help our clients navigate the intricate landscape of EU policy with innovative and impactful strategies.

Our Expertise

EU Policy Communications.

We help clients decode and influence the EU legislative agenda — from drafting white papers to campaign strategy and policy briefings. Our work ensures you’re heard where it matters.

We specialise in navigating the complex landscape of EU regulations and policies, ensuring our clients are well-positioned to influence key decisions. Our strategic approach combines deep policy knowledge with creative communication strategies to achieve optimal outcomes.

Reputation Building.

Whether through proactive storytelling, stakeholder engagement, or digital campaigns, we build reputations that last — and protect them when it matters most.

Whether as part of a long-term strategy or crisis management, we help clients build and maintain a strong reputation. Our approach ensures that your brand is perceived positively and remains resilient in the face of challenges.

Public & Government Affairs.

We support clients with evidence-based lobbying strategies, engagement with EU institutions, and coalition-building — always with an eye on long-term influence.

We provide expert guidance to help you influence policy decisions and build strong relationships with key stakeholders. Our expertise helps create a favourable regulatory environment for our clients, built on evidence-based policy-making and effective communication.

Stakeholder Mapping and Policy Monitoring.

We map key influencers, monitor regulatory developments in real time, and deliver timely insights that shape strategy — not just react to it.

Our services identify key stakeholders and track regulatory changes, providing you with strategic insights and actionable recommendations to stay ahead and respond proactively.

#CreativePolicyCampaigns

#CreativePolicy Campaigns

We design creative campaigns that make EU policy clear, compelling, and actionable. From digital and print to immersive experiences, we use every tool available to shape conversations, shift perceptions, and achieve policy outcomes that matter. By shaping conversations and influencing perceptions, often before they even begin, we ensure your message resonates with key stakeholders.

We offer a range of innovative communication options, including:

  • Digital Campaigns –Maximise reach and engagement across digital platforms.
  • Podcasts – Share your story through engaging, mobile-first audio content.
  • Policy Experiences – Create high-impact, interactive moments that leave a lasting impression.
  • Print Campaigns – Use trusted, tangible formats to deliver clear and memorable messages.
  • Targeted Events – Host bespoke events that connect you with the right people at the right time.
  • Whitepapers and Reports – Establish thought leadership with in-depth, authoritative insights.


Our in-house design lab produces everything from eye-catching visuals to immersive multimedia. We also manage distribution, ensuring your message reaches the right audience at the right moment.

Our Team

At TL Strategies, our team combines policy fluency with creative precision. With experience across transport, public affairs, media, and design, we bring together diverse perspectives to deliver campaigns that resonate and drive results.

Thomas Jérémie Hayden-Lefebvre – Managing Director.

Thomas Jérémie Hayden-Lefebvre is the Managing Director of TL Strategies. He advises clients on their sustainability communications and is a strong proponent of visually-led “policy comms.” His clients include trade organisations, transport operators, and energy companies.

In 2021, Thomas founded the Green Mobility Magazine, an award-winning multimedia organisation platform exploring the intersection of transportation and sustainability.

Thomas holds a Graduate Diploma in Law (England & Wales), an MSc in Air Transport Management from Cranfield University, and a BS (Mod.) in Political Science and Geography from Trinity College Dublin.

Based in France, he speaks English, French, and some Portuguese.

Bradley Sansom – Creative Lead.

Bradley Sansom is the Creative Lead at TL Strategies. Based in Manchester, he brings a passion for design, data, and storytelling to every campaign. His expertise spans digital platforms, social media, print, and immersive experiences — all grounded in a strategic, human-centred approach to design.

A graduate with a first-class degree in Graphic Design from the Manchester School of Art, Bradley has an extensive portfolio that includes designing  Issue IV of the Green Mobility Magazine and creating compelling content for diverse audiences in the private, public, and not-for-profit sectors. His expertise spans all facets of design, including digital platforms, social media, print, and the curation of immersive in-person experiences.

Mark Watts – Senior Advisor.

Mark Watts is a Senior Advisor at TL Strategies. He has more than 25 years of experience in public policy and regulation.

He served two terms as a Member of the European Parliament, where he focused on transport, energy, climate, and economic regulation. In 2009, he co-founded LP Brussels and continues to advise leading companies and organisations on EU affairs.

Mark is a Chartered Fellow of the Chartered Institute of Logistics & Transport and a Fellow of the Royal Society of Arts.

Based in Brussels, he works with international clients across the transport, travel, energy, and industrial sectors.

Contact Us

At TL Strategies, we are committed to helping you navigate the complex landscape of EU policy communications. Whether you are seeking to build your reputation, influence policy decisions, or communicate complex issues effectively, our team is here to support you.

Ibex Publishing France
67 Rue Saint-Jacques 75005 Paris, France.
Siren 932133614
TVA: FR 76932133614

tlstrategies.eu is owned and controlled by Ibex Publishing France SAS, a subsidiary of Ibex Publishing Limited. Ibex Publishing Limited is a limited company registered in England and Wales (United Kingdom) with number 13447208. Our registered office is at International House, 50 Essex Street, London, United Kingdom, WC2R 3JF. EU Transparency Register: 010350193429-87. Ibex Publishing France SAS est une société par actions simplifiée immatriculée sous le siret 932 133 614 00010, au Registre National des Entreprises (RNE).